There's no retirement for an artist, it's your way of living so there's no end to it. Lucian Freud … #981815 backgroundĪrt must be an expression of love or it is nothing. The longer you look at an object, the more abstract it becomes, and, ironically, the more real. #981815 HTML / CSS Code Examples #981815 foreground #981815 linear gradient to complementary #007dad This color has an approximate wavelength of 610.36 nm.īuy paint matching this color Color Variations In the HSL color space #981815 has a hue of 1° (degrees), 76% saturation and 34% lightness. In the RGB color model #981815 is comprised of 59.61% red, 9.41% green and 8.24% blue. The hexadecimal color code #981815 is a medium dark shade of red. Mazda views cars as art, and our desire is to have customers be emotionally moved by their car before even starting the engine.Ford Candy Apple Red / #981815 Hex Color Code, RGB and Paintsįord Candy Apple Red / #981815 Hex Color Code Subtle, flowing body lines that show off the nuances of curves and a powerful stance are further highlighted as light reflects off of the Soul Red Crystal paint. Everywhere you look, this poise is enhanced by premium details. Mazda’s Kodo–Soul of Motion design philosophy gives every Mazda a proper canvas, with a sensual, dynamic shape that captures the very instant energy becomes motion. Takuminuri is a Mazda-exclusive approach to advanced paint technology, starting with the original Soul Red Metallic paint color in 2012, perfected with Machine Gray in 2016 and further refined into a color that uses the learnings from both to stand among the most drool-worthy colors out there. In a process called, Takuminuri, which translates to English as “artisan coloring,” painting robots were effectively taught to duplicate the techniques of Mazda’s best craftsmen. While this was possible for Mazda’s concept cars, a new technique was developed in order to achieve the same quality Soul Red Crystal in production models. To achieve such a deep, lustrous finish, the cars needed to be painted by hand. To ensure such visual perfection, the color designer and master painter worked together during the development process to make sure the designer’s color choices were translated perfectly onto the cars. The interplay of light and form inspired Mazda to create a paint with exceptional depth and reflective quality. Like any beautiful object, the way light dances across its surface is part of the beauty. Red has deep roots in the Japanese culture, as it denotes strength, passion and is even used to depict the sun in the Japa Let’s Do This a Different WayĬreating Soul Red Crystal was a challenging process, and it required Mazda to reinvent the way cars are painted. From the 1960 R360 Coupe, a micro car Mazda sold in Japan as well as Mazda’s first passenger car, to the Mazda's current lineup, Mazda has had a long history with the color red.
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